Healthcare marketers are turning to AI and data analytics to improve campaign measurement

Healthcare marketing teams are under increasing pressure to demonstrate that advertising. See more..

Europe bets €40 million to commercialise university research through the EIT

The European Institute of Innovation and Technology (EIT) announced on October 20 a new funding. See more..

Retail tech company earns five awards as AI moves beyond recommendations

Retail technology has traditionally focused on helping companies understand what happens inside. See more..

Retail media networks face a growing challenge in coordinating advertising operations

Retailers are turning their websites, apps, in-store screens, and other customer touchpoints into. See more..